Things to remember when developing an app

So, you are very well-versed with the importance of mobile application and also planning to invest in the same. You might be having a great and revolutionizing idea for the same. But the real question is how. How are you going to build the app? What are the factors you will be considering throughout the procedure of the app? 

Well, these are the questions you should be asking yourself otherwise get ready to see your app fail miserably in the market. According to Statista, 

• There are around 4.68 billion apps in the market and the number is likely to increase to 4.78 billion in 2020.
• There are almost 2.6 million apps available in the Google Play Store
• There are around 2.1 million apps available in the Apple Store,

I believe, the above statistics are evident enough to prove the ratio of mobile apps in the market and in order to join the league of the best applications, you are required to come up with absolute planning. The quality of the app should not be hampered by any reason as users do not carry the patience and will switch to another app in no time.

Let’s figure out things to remember before developing an app one by one-

1. Market research 

One of the most important steps and the very foremost one-market research or we can say deep market research. Before jumping in the market and developing an app, make sure you are done with market research, 

You are required to do thorough research of the market along with the needs and demands of the users. The area of research generally includes competitors, their strategy, strengths, weaknesses and how can you overcome the challenges of such stiff competition.

2. Efficiency

Your idea for the app is your brainchild and seeing it miserably fail in the market will definitely break you. Hence, if you are developing an app, develop it in such a way that users would love it. 

Do not neglect the concept of efficiency too, as users are still using 3G and 4G data. So, if you want to remain in the league, make sure your app works smoothly and efficiently while using data or not consuming lots of data.

3. Different

Eating the same platter after going to the same restaurant will bore you. Similar is the story of the mobile application, if you are also serving the same thing to the user which is already there in the market, chances are that they are not going to like it.

There are millions of apps available in the market, coming up with a brand new and different idea will higher the chances of your app to get fame in the market. Make sure to offer something amazing to the user that also matches the trend

4. Waiting time

By letting your user wait for the processing of your app, you will be losing vital connectivity with them. And the loss of connectivity can prove fatal for your app along with portraying a negative image of the same.

Hence, in order to let your user wait patiently, add a dose of animation, chatbots, loading indicators or something which will convince your users to stay.

5. Target audience

Not defining your target audience is like serving meat to vegetarians. Hence, before developing an app, be specific about your target audience. Your audience plays a huge role as they decide the fate of your app. 

Ask yourself questions like “who will be using your app”, “is it going to help them”, “will it going to affect the society in a positive way” and many more questions. Meeting the needs of your user’s expectations is the most important thing.

6. Marketing strategy

Opening a restaurant is not enough, announcing it to the people around is also important. The same is the case with mobile apps. Developing a mobile app is not enough, you need to promote and market it also.

Most of the time developers and businesses are not able to go ahead with market their app efficiently. Always remember, the process of marketing your app should start 2-3 weeks before the launch of the app. Meanwhile, knowing about how to create your brand resonance using marketing psychology can become fruitful for you.

7. Platform

Among many, this is another important thing to ask yourself. Before developing an app, make sure you know which platform you want for your app. iOS and Android, Windows or any other- be specific with your choice.

In order to remain on the list, master the art and all elements of one platform before indulging in many. This way, you will get more advantages of the same. 

8. Price

Most of the time while developing an app, we often forget the key aspect and that is price. Thus, pricing your mobile app rightly can give you amazing results.

Though, choosing the right price for your app is quite difficult because there are millions of free app in the app store and users can switch to any of them within seconds. Hence choose wisely transforming your app into the app. Meanwhile, if possible, make sure you are also aware of the tricks to reduce app development costs.

Conclusion

Therefore, the above-mentioned facts have revealed that these are the most basic things to remember when developing an app and not focusing on any of these can hamper the process of your app development. And in the end, you will see your app failing miserably and terribly in the market.